South Carolina gets reduced airfare when Southwest Airlines comes to town

When Southwest Airlines comes to town, competing airlines take serious notice. According to USA Today, it is called the “Southwest Effect,” and it is a powerful market force. The competitors was so shaken by Southwest’s new routes into South Carolina that they lowered their own prices by thirty % or more – sometimes much more. Article resource – Southwest Airlines brings lower fares to South Carolina by Personal Money Store.

It’s always cheaper with Southwest Airlines in town

In Charleston and Greenville-Spartanburg, SC, Southwest announced flights would be going there. Southwest Airlines shook up the industry and made rivals change rates to be more competitive and cheaper. It is going to be nice for those of the Palmetto State to be able to fly cheaper. The Southwest Effect has already happened. Charleston’s the Post and Courier said, “within one hour of Southwest Airlines’ revealing information of its service launching from Charleston International Airport next year, local airfares plunged to $59 each way to Southwest-bound destinations — however only after March 13.”

The hope of extra business from travel agencies

John Powers of Travel Management Group in Charleston told local media the move by Southwest Airlines has brought on a veritable tsunami of savings. “All major carriers cut their rates by at least 30 percent,” he said For instance, one-way flights for which rivals used to charge $228 have dropped all the way down to $59 to match Southwest Airlines.

ABC affiliate News 4 of Charleston shared comparable accounts of lower airfare for flights originating after March 13. Now you are able to pay $99 for a one way flight from Charleston to Chicago. It had been $219 before that. Now you are able to get flights to Chicago one way at $129. They have stop-over and previously cost $400. There is an expected decrease in flights from Greenville-Spartanburg also. This is what travel industry experts think will happen.

Info from

USA Today

travel.usatoday.com/flights/post/2010/10/southwest-effect-in-south-carolina/128388/1

ymptoms of the Southwest Effect include lower fares

youtube.com/watch?v=bMXNVUHmGU0